Thought bubble2/21/2023 ![]() It’s not as simple as “speech bubbles = talking.” Now that I’ve explained why the speech bubble has survived over time, let’s look at how it’s being used in modern web design. You’re also subtly reminded of communities–which, if you think about it, makes a speech bubble the ideal symbol for a communication method. So, every time you see a speech bubble, you’re hit with a wave of positive associations. In addition, rings usually suggest unity and relationships. We find circular shapes appealing on a subsconscious level: they feel warm, friendly, and natural. The shape of the speech balloon also played (and continues to play) a role. Consequently, everyone grew to recognize the meaning of the bubble. Men, women, boys, and girls of all different backgrounds, classes, and ages read them, not just little kids. After all, they’re infinitely useful: artists use them to attribute quotes to specific figures, show the sequence of dialogue and even portray how characters are speaking.Īnd comic books were incredibly popular during the twentieth century. So, how did the speech bubble not only survive in design–but thrive? I have a theory.įirst, after the Yellow Kid, speech bubbles became ubiquitous in comic books. Plus, usability research shows that even the most common, seemingly straightforward icons (like the heart, the clock, and the bookmark) are frequently misunderstood. The speech bubble, on the other hand, doesn’t look like anything we’d recognize in our normal existence-probably because “speech” doesn’t have a real-world analog we can see or touch. First, if you look at the vast majority of universal icons, they bear a close resemblance to their “real-life” counterparts: take the envelope icon, which typically stands for “message,” or the trash can icon, which nearly always means “delete.” ![]() The cause of the speech bubble’s enduring popularity isn’t self-evident. ![]()
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